Whilst shopping this morning I couldn't help but laugh when I picked up a pack of supermarket brand toilet rolls and noticed "easy start technology" emblazoned across the front of the packaging! I initially thought that some clever scientist had been employed to add an ingredient to relieve constipation. I discovered, on reading the blurb on the back, that in fact the "technology" amounted to no more than either diluting or using less of the glue used to stick down the first sheet thus enabling the roll to be opened without damaging the first 3 layers! Not only that, the've also made the plastic packaging softer to the touch, invaluable when lifting from the shelf to the trolley then once at home ripping off and throwing in the bin!
It's nice to know that in these worrying days of global warming, war and economic catastrophe that Asda are using "technology" to really usefully benefit mankind. Perhaps they would like to share their "technology" with the manufacturers of Sellotape, now there's a product that could really do with "easy start technology"!
Sorry if I'm slightly off topic in a Model Engineering context but it did amuse me at the time so I thought I'd share my amusement.
Regards, Martin.
Edited By Martin Cottrell on 04/03/2012 23:55:07